Conference Schedule

Sunday Plenary: The Secrets to Creative Fulfillment

Sunday, November 12, 2017 - 9:00am to 10:30am

Sunday keynote Alton Fitzgerald White is a critically-acclaimed actor, dancer, and singer who captivates audiences whenever and wherever he performs.

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Networking Break

Sunday, November 12, 2017 - 10:30am to 11:00am
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Book Signing with Alton Fitzgerald White

Sunday, November 12, 2017 - 10:30am

Make sure to join Alton after his speech in CenterStage for a special book signing!

YOUR WORLD
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Purpose-Driven Brands for a Better World and a Better Bottom Line

Sunday, November 12, 2017 - 11:00am to 12:15pm

What happens to your role as a marketer when your institution reimagines its role in your community?

YOUR FUTURE
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Marketing, Disability, Diversity, and Engagement

Sunday, November 12, 2017 - 11:00am to 12:15pm

We are all looking at how to better engage those among us we perceive as different, underserved and disenfranchised.  More often than not, however, disability is considered slightly separated from much of the rest of the diversity continuum.  We find ourselves unsure there, afraid of sa

YOUR WORLD
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Segmenting and Targeting Your Audience Without Breaking the Bank

Sunday, November 12, 2017 - 11:00am to 12:15pm

Learn strategies to meaningfully segment audiences, go beyond demographics, successfully connect based on shared interests and values, and build lasting relationships—without spending a fortune.

YOUR WORLD
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Using the Staff Resources You Have Now More Effectively

Sunday, November 12, 2017 - 11:00am to 12:15pm

What are the barriers to increasing audience engagement and attendance? If you said, “Budget and staff,” you’re not alone!

YOU
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Networking Lunch and Roundtable Discussions

Sunday, November 12, 2017 - 12:45pm to 2:00pm

Enjoy a program-free lunch with your peers, with tables devoted to different topics and mini-sessions—as well as some random conversation starters to get the conversation going!

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Memphis, Community Engagement, and Brand Building

Sunday, November 12, 2017 - 2:30pm to 5:30pm

In this special off-site, 3-hour excursion, explore two amazing site-specific examples of values-based, arts-focused neighborhood development in practice.

YOUR WORLD
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Music, Equality, and the Cultural Soul of the City

Sunday, November 12, 2017 - 2:30pm to 5:30pm

Memphis’ heartbeat carries the rhythms of soul music and the history of civil rights. How do you intersect those strong, identfiable cultural markers with the clear-eyed financial opportunity each can provide to the artists and communities here?

YOUR WORLD
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