Resource Library

16 ITEMS FOUND

Infographic

What is a Local Arts Agencies

This infographic provides an overview of what Local Arts Agencies are, how they are funded, and how they serve their communities.

Add to Favorites
Blog

The Many Hats of the 21st Century Arts Marketer: There is a Solution

Do you remember the children’s book Caps for Sale? It’s the one about a clever hat peddler who carries his wares stacked high on his head—sometimes as many as 15 or more caps at a time. Predictably, shenanigans ensue. Well, even if you’ve never read this particular

Add to Favorites
Blog

Our voice is strong and vital—let’s use it!

At the National Arts Marketing Conference (NAMPC) in Austin this past November, we all crawled in after the presidential elections brought us to our knees. There’s no other way to say it. The election cycle itself was brutal in its unrelenting assault on our intellects, emotions,

Add to Favorites
Blog

Announcing the Launch of the new National Arts Marketing Project Website!

After months of hard work and dedication, we are pleased to announce the launch of the brand new National Arts Marketing Project website! The new site went live on Jan. 18, 2017, and can be accessed by visiting namp.americansforthearts.org. We redesigned and crafted our beautiful new website for

Add to Favorites
Publication

Americans Speak Out About the Arts: An In-Depth Look at Perceptions and Attitudes About the Arts in America

This report is an in-depth look at the perceptions and attitudes about the arts in the United States. An Americans for the Arts and Ipsos Public Affairs survey of more than 3,000 American adults over the age of 18 in December 2015, provides current insight on topics including support for arts education and government arts funding, personal engagement in the arts, the personal benefits and well-being that come from engaging in the arts, and if/how those benefits extend more broadly to the community.

Add to Favorites
Publication

Cast Study: West Valley Fine Arts Council

The West Valley Fine Arts Council (WVFAC) is a not-for-profit organization committed to presenting high quality programming that reflects the cultural diversity of the West Valley region in Phoenix, AZ. Trying to develop their audiences, WVFAC decided to reach out to the growing Hispanic people by creating an event called \Mariachi Espectacular\.This case study outlines it strategies, implementation and results to use as a benchmark within your own organization.

Add to Favorites
Publication

Monograph: Growing Interest, Shrinking Space: Arts Coverage in U.S. Newspapers

The National Journalism Program at Columbia University's Reporting the Arts studied trends in space, format, and coverage of the arts and culture in daily newspapers from 10 communities and from selected national news outlets.

Add to Favorites
Toolkit

pARTnership Movement Tool-Kit: Using the pARTnership Movement Ad Campaign

The pARTnership Movement is a campaign from Americans for the Arts designed to reach business leaders with the message that the arts can build their competitive advantage. Did you know that, among other resources, the pARTnership Movement has a ready-made, free advertising campaign that you can download and easily use to promote arts and business in your community? Check out the latest pARTnership Movement tool-kit on the ads, chock full of what to expect when you download them, how to partner with the business community promote them, ways to inexpensively use them in your community, and examples of how other organizations around the country have effectively used the ads.

Add to Favorites
Toolkit

Arts & Economic Prosperity IV: Study Parnter Toolkit

Arts & Economic Prosperity IV is the fourth study by Americans for the Arts of the nonprofit arts and culture industry’s impact on the economy. This Media Kit was provided to organizations participating in the study to help provide tips and tricks on leveraging their economic impact findings to make a case for the arts.

Add to Favorites
Publication

Arts & Economic Prosperity IV: Swiss Cheese Press Release

Arts & Economic Prosperity IV is the fourth study by Americans for the Arts of the nonprofit arts and culture industry’s impact on the economy. The most comprehensive study of its kind, it features customized findings on 182 study regions representing all 50 states and the District of Columbia as well as estimates of economic impact nationally. This sample document is a swiss cheese press release to be used by organizations participating in the study.

Add to Favorites

Pages

Resource Library Home