Past Workshops

Workshops

Marketing for Individual Artists: Strategies for Designing and Building an Online Presence

  • Mar 03, 2016
  • Digital Marketing and Social Media, Resources for Individual Artists, Strategy and Planning
  • Laguna Beach, CA

Over 50 established artists focused on enhancing their online presence, including websites, digital portfolios, social media, e-communications, and e-commerce.

Creating Diverse Audiences for Dynamic Community Engagement

  • Jan 21, 2016
  • Audience & Community Engagement, Strategy and Planning
  • Denver, CO

180 Denver-based arts organizations gained the tools for achieving dynamic community engagement and explored strategies for engaging diverse communities.

Leveraging Social Media for Audience Acquisition and Engagement

  • Nov 20, 2015
  • Audience & Community Engagement, Digital Marketing and Social Media, Strategy and Planning
  • Laguna Beach, CA

Over 50 arts organizations learned the best practices for engaging younger audiences as well as the practical tools and implementable strategies for staying-ahead-of-the-marketing and audience engagement curve through the use of social media.
 

Social Media 101 and 201

  • Oct 26, 2015
  • Digital Marketing and Social Media, Strategy and Planning
  • Dover, DE

In a two-part series, 250 arts organizations learned the best practices and strategies to compete in the ever-evolving world of social media.
 

Audience Engagement Boot Camp

  • Oct 21, 2015
  • Audience & Community Engagement, Strategy and Planning
  • Columbus, OH

Audience expectations and engagement habits have been changing quickly alongside mobile phone models, making it feel impossible to keep up. Attendees explored these shifts in participation culture from "sit back and watch" to "stand up and do."

Audience Development, Arts Awareness, and Collaboration

  • Oct 15, 2015
  • Audience & Community Engagement, Partnerships and Collaborations, Strategy and Planning
  • Indianapolis, IN

Most people only know Indianapolis as a sports town.  NAMP and leaders in the state devised goals to make sure folks know about the amazing arts community and raise the visibility of the arts for all.
 

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