Conference Schedule

Check out the 2019 schedule!

Cafecito Break

Saturday, November 16, 2019 - 2:00pm to 2:30pm

Join our local hosts, the Miami-Dade County Department of Cultural Affairs, for a #305 cafecito break – a favorite Miami afternoon tradition! Mingle with fellow attendees while refueling with delicious Cuban coffee.

 

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A Tactical Guide to Achieving Engagement with Diverse Audiences

Saturday, November 16, 2019 - 2:30pm to 3:45pm

Data shows us that the U.S. population has been steadily diversifying, yet the average demographic of most current arts audiences has remained stagnant and does not reflect the diverse makeup of our communities.

YOUR WORLD
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Comparing Your Organization Through Arts Industry Benchmark Data

Saturday, November 16, 2019 - 2:30pm to 3:45pm

Using data from 400+ performing arts organizations, the Spektrix Insights Report provides industry benchmarks for how your organization compares to your peers in key metrics such as reattendance, proportion of sales online, click-through rates, donation add-ons and many more.

YOUR WORLD
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Using Journey Mapping to Create the Optimal Attendee Experience

Saturday, November 16, 2019 - 2:30pm to 3:45pm

How often, and how deeply do you take a forensic look at your attendee experience through their eyes (and feet, and wallets)? Live event organizations of all kinds have a tendency to become complacent in how they serve their customers, missing opportunities to create lifelong fans and advocates.

YOUR FUTURE
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Together, We Are Stronger

Saturday, November 16, 2019 - 2:30pm to 3:45pm

Collaboration has been a highly desired goal for arts organizations for a long time. Some are great at it. Finding a complimentary partner organization can be challenging, whether it’s for artistic content or with marketing resources. What can it look like on a large scale?

YOUR WORLD
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The Creative Business of Email Marketing

Saturday, November 16, 2019 - 2:30pm to 3:45pm
In this engaging session, we’ll examine three email marketing case studies and learn how to apply these lessons to the creative business of email marketing.
YOUR WORLD
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In Search Of

Saturday, November 16, 2019 - 3:45pm to 4:15pm

Grab a sign and list your topics; Fun and playful or downright professional, see if you can make a match during the break. 

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Telling The Bigger Story

Saturday, November 16, 2019 - 4:15pm to 5:30pm

(This session was formely known as "A Capital Campaign Story")

YOUR FUTURE
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Finding Your Relevance

Saturday, November 16, 2019 - 4:15pm to 5:30pm

Got Relevance? Often when people refer to a work of art as “relevant,” they really mean that it reflects or prioritizes politically- or socially-engaged content.

YOUR WORLD
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60-Minute Strategic Marketing Assessment

Saturday, November 16, 2019 - 4:15pm to 5:30pm

In this constantly evolving cultural landscape, arts organizations both large and small have a difficult time answering the question, “Where do we invest limited resources?” The additive nature of our work gets in the way of strategic decision-making.

YOU
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