Conference Schedule

Check out the 2019 schedule!

Fueling Evangelism in the Arts

Saturday, November 16, 2019 - 11:00am to 12:15pm

Word of mouth is likely one of the top sources attendees cite when asked how they heard about your events. However, marketers spend a lot of time and money getting new people in the door and less effort providing tools and resources to help evangelists spread the word.

YOUR WORLD
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Communicators as Agents of Change

Saturday, November 16, 2019 - 11:00am to 12:15pm

As communicators, we have a role in shaping how leaderships and boards frame issues and drive crucial conversations about inclusion for internal and external audiences.

YOU
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Grow Your Brand Through Storytelling

Saturday, November 16, 2019 - 11:00am to 12:15pm

As the 30-year-old Oklahoma Contemporary Arts Center plans to open a 4.6-acre campus in March 2020, the organization has dramatically increased engagement online, in person, on traditional media and through fundraising.

YOUR WORLD
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Map it!

Saturday, November 16, 2019 - 12:15pm to 12:45pm

Make your mark on the map and let us know WHERE YOU CALL HOME then make your way to the ballroom for lunch. The map will be available all day so don't worry if you miss your chance. Ask your fellow attendees if they made their mark today. 

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Discovery Lunch

Saturday, November 16, 2019 - 12:45pm to 2:00pm

Join roundtable topics inspired by pop culture and professional topics to discover new connections. Need a people break? Don't worry, there are tables for you too!

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Cafecito Break

Saturday, November 16, 2019 - 2:00pm to 2:30pm

Join our local hosts, the Miami-Dade County Department of Cultural Affairs, for a #305 cafecito break – a favorite Miami afternoon tradition! Mingle with fellow attendees while refueling with delicious Cuban coffee.

 

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A Tactical Guide to Achieving Engagement with Diverse Audiences

Saturday, November 16, 2019 - 2:30pm to 3:45pm

Data shows us that the U.S. population has been steadily diversifying, yet the average demographic of most current arts audiences has remained stagnant and does not reflect the diverse makeup of our communities.

YOUR WORLD
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Using Journey Mapping to Create the Optimal Attendee Experience

Saturday, November 16, 2019 - 2:30pm to 3:45pm

How often, and how deeply do you take a forensic look at your attendee experience through their eyes (and feet, and wallets)? Live event organizations of all kinds have a tendency to become complacent in how they serve their customers, missing opportunities to create lifelong fans and advocates.

YOUR FUTURE
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Comparing Your Organization Through Arts Industry Benchmark Data

Saturday, November 16, 2019 - 2:30pm to 3:45pm

Using data from 400+ performing arts organizations, the Spektrix Insights Report provides industry benchmarks for how your organization compares to your peers in key metrics such as reattendance, proportion of sales online, click-through rates, donation add-ons and many more.

YOUR WORLD
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Together, We Are Stronger

Saturday, November 16, 2019 - 2:30pm to 3:45pm

Collaboration has been a highly desired goal for arts organizations for a long time. Some are great at it. Finding a complimentary partner organization can be challenging, whether it’s for artistic content or with marketing resources. What can it look like on a large scale?

YOUR WORLD
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