Conference Schedule

Daily Recap

Saturday, November 11, 2017 - 5:40pm to 6:00pm

Close out the day with a quick communal check-in -- 20 minutes, 4 questions, and discussions with new friends and colleagues. Pick any room, grab a seat, and debrief!

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Meet the Members Reception

Saturday, November 11, 2017 - 6:00pm to 7:00pm

Everyone is welcome at this casual reception to celebrate those Conference attendees who are members of Americans for the Arts.

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Opening Reception at Clayborn Reborn

Saturday, November 11, 2017 - 7:00pm to 9:00pm

On Saturday night, join Americans for the Arts and ArtsMemphis at this year’s Opening Reception at Clayborn Reborn.

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Sunday Plenary: The Secrets to Creative Fulfillment

Sunday, November 12, 2017 - 9:00am to 10:30am

Sunday keynote Alton Fitzgerald White is a critically-acclaimed actor, dancer, and singer who captivates audiences whenever and wherever he performs.

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Networking Break

Sunday, November 12, 2017 - 10:30am to 11:00am
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Book Signing with Alton Fitzgerald White

Sunday, November 12, 2017 - 10:30am

Make sure to join Alton after his speech in CenterStage for a special book signing!

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Using the Staff Resources You Have Now More Effectively

Sunday, November 12, 2017 - 11:00am to 12:15pm

What are the barriers to increasing audience engagement and attendance? If you said, “Budget and staff,” you’re not alone!

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Purpose-Driven Brands for a Better World and a Better Bottom Line

Sunday, November 12, 2017 - 11:00am to 12:15pm

What happens to your role as a marketer when your institution reimagines its role in your community?

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Marketing, Disability, Diversity, and Engagement

Sunday, November 12, 2017 - 11:00am to 12:15pm

We are all looking at how to better engage those among us we perceive as different, underserved and disenfranchised.  More often than not, however, disability is considered slightly separated from much of the rest of the diversity continuum.  We find ourselves unsure there, afraid of sa

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Segmenting and Targeting Your Audience Without Breaking the Bank

Sunday, November 12, 2017 - 11:00am to 12:15pm

Learn strategies to meaningfully segment audiences, go beyond demographics, successfully connect based on shared interests and values, and build lasting relationships—without spending a fortune.

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