Resource Library
111 ITEMS FOUND
News / Feature
The Power of Visual Storytelling
Whether you're promoting a product, event, or the organization itself, visual storytelling is a crucial part of any online marketing campaign. This is especially true with social media being the driving force of it all. Digital Marketer, David Verjano, gives the run down on the importance
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Make It For Your Audience's Audience
One of the major goals in social media is to not only get a lot of "Likes" on our posts but to turn those likes into shares so that we're constantly reaching a new and wider audience. Unfortunately this isn't an easy task and could possibly stem from us focusing in on the wrong
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This Shocking Detail Is Going to Change the Way You Use Instagram
Create & Cultivate is an organization that meets in various cities around the country to gather women who are curious creatives and entrepreneurs and discuss topics geared towards marketing & branding. To showcase Instragram—one of the top social media platforms—a panel at their
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Using Google Analytics: An Essential Guide for Social Media Marketers & Small Business Owners
Google Analytics is a crucial tool for any digital marketer, but it isn't exactly the easiest to understand. Start with these basics and learn how to set up your account, track metrics, integrate Google Analytics into your website, set up goals, and boost your sales.
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June Social Media News: Snap Map, Twitter Revamped & More
Don't feel left in the dark—HubSpot's got you covered! Check out the latest updates for Snapchat, Twitter, Instagram, and Facebook and start using them in your next posts.
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10 Nonprofit Twitter Accounts Doing it Right
Struggling to figure out how a nonprofit can fit into the mainstream Twitter world? Check out these 10 nonprofits who are dominating this social platform, and get some inspiration for your organization's page.
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Q&A with Three Stellar Content Creators in the Arts
We all have our own sources of strategy, but it helps to take a look at what other people are doing to see if there are areas we're not tapping into. Capacity Interactive sat down with Lauren Fitzgerald (Director of Marketing and Communications at the New 42nd Street), Amanda Fowler
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10 Productivity Apps Every Freelancer Needs
Every marketer has a period of time when every waking moment they have the power to work—but there are those moments when you'd much rather stay in bed and go on a Netflix binge. Well, 99u has 10 possible solutions to help bring that spark to your work day! Take a look at these apps to
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What Is A Marketing Pixel And Why Should You Care?
Ever heard of a marketing pixel? It's a little tracker placed on your website so you can keep up with what your customers are looking at to remind them about it later (i.e. ads on Facebook for the play you thought about checking out). Ticketfly is helping you out by laying it all out and how it
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How I Grew My Twitter Following by 2,400 Percent
Having trouble gaining Twitter followers? See how Sam Kern from Influence & Co grew his following by 2,400% and take a look at these easy fixes for you to have follower success!
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