Resource Library
111 ITEMS FOUND
E-Book
Hearty, Wholesome, and Homemade: Building an Instagram Community That Thrives
In this E-book, Hearty, Wholesome, and Homemade: Building an Instagram Community That Thrives, you'll find: Why Instagram is the perfect platform for developing a digital community and how to make your community its most honest and inclusive Inspiring quotes, notable case studies, and handy “bread and butter” takeaways for putting your learning into practice A battery of handy tools for tracking the success of your Instagram community
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E-Book
50 Best Tweets from the National Arts Marketing Project Conference 2012
At the 2012 National Arts Marketing Project Conference, we captured over 6,600 tweets with more than 500 people using the hashtag #nampc. In this e-book, you’ll get a glimpse into the conversations and creativity that took place.
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E-Book
13 Social Media Infographics Every Marketer Needs to See: Volume 2
In this e-book, 13 Social Media Infographics That Every Marketer Needs to See, Volume 2, you will: Find out how this year's social media practices have given rise to the "Slacktivist" phenomenon Stop grappling with whether or not there is measurable ROI in social media Learn how marketers can use Pinterest, the hottest social media site on the web, to their advantage Take a ride on the Instagram wave and its incredible growth among users Cultivate an appreciation for non-profits that believe in social media despite limited budgets
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E-Book
Banish Online Video Marketing Blunders for Good!
In this e-Book, Banish Online Video Marketing Blunders for Good!, you’ll find examples of successful marketing videos from a variety of organizations and genres, including dance, theatre, music, and the visual arts.
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E-Book
50 Winning Tweets from the 2011 National Arts Marketing Project Conference
In our newest e-book, 50 Winning Tweets from the 2011 National Arts Marketing Project Conference, you'll see the 50 most insightful, inspiring, and awesome takeaways straight from the #nampc tweet deck.
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E-Book
13 Social Media Infographics That Every Marketer Needs to See: Volume 1
Gain insight & learn the best audience engagement practices through these 13 best visual representations.
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Publication
Direct Mail in the Digital Age
"While the delivery mechanisms are different, in reality, the basics of communicating effectively with whoever the target audience might be really haven’t changed very much, if at all. Effective communication is still effective communication, and direct mail — whether in the snail mail environment or online — still benefits from the same tried and true principles that gurus such as Claude C. Hopkins, and later, Bob Bly and Herschell Gordon Lewis espoused and practiced. When you run a radio spot for your product or service it’s hard to tell exactly how effective it is." [Introduction p. xiii]
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Publication
Netmark's 2016 Guide to the Six Fundamental of Digital Marketing
The purpose of this guide is not to give you a full digital marketing strategy, it is to inform and instruct you on the key concepts of website optimization and advertising on a basic level. This guide is meant to help those just starting out to have a sound understanding of what to know and what questions they can ask as they put resources towards making their business more successful. [Introduction p. 2]
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Infographic
Infographic: Seven Resolutions Every Marketer Should Make for 2017
This infographic looks at seven key digital marketing resolutions that businesses should consider as we move into 2017.
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E-Book
50 Best Tweets from the 2016 National Arts Marketing Project Conference
We captured thousands of tweets at #NAMPC, so we've selected the Best 50 from the #NAMPC tweet deck for you to enjoy and share with others.
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