Workshops

Upcoming Workshops

There are no upcoming workshops at this time; please try again later, or view our Past Workshops section for examples and resources from prior NAMP workshops!

Past Workshops

Audience Engagement in Three Acts: Audience Acquisition, Retention, and Diversification

  • Mar 30, 2016
  • Audience & Community Engagement, Digital Marketing and Social Media, Strategy and Planning
  • Purcellville, VA

As arts marketers, acquiring new audiences while working to retain, engage, and diversify our current audiences is a challenging goal. Small and mid-sized organizations learned tangible tactics to increase visibility and audience engagement through integrated marketing and communications strategies.
 

Culture Track In Action: How to Translate Audience Insights into Innovative Strategies

  • Mar 26, 2016
  • Data & Analytics, Innovation, Strategy and Planning
  • Denver, CO

Building on key themes that emerged from the Culture Track study, Denver-based arts organizations explored critical shifts in audience behavior, investigating how the findings relate to the Denver landscape. 

Marketing for Individual Artists: Strategies for Designing and Building an Online Presence

  • Mar 03, 2016
  • Digital Marketing and Social Media, Resources for Individual Artists, Strategy and Planning
  • Laguna Beach, CA

Over 50 established artists focused on enhancing their online presence, including websites, digital portfolios, social media, e-communications, and e-commerce.

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