NAMPRadio Episode 2: Highlights from the 2009 National Arts Marketing Project Conference
In this episode, the panelists Ron Evans, Matt Campbell, and Maris Smith reminisce with Alison Schwartz about the 2009 National Arts Marketing Project Conference that recently took place in Providence, RI. They'll also discuss their thoughts on potential speakers for 2010 National Arts Marketing Project Conference the will be held in San Jose, CA.
From the Mailbag
We answer a question by Katie Guernsey of Picnet.net on ways the panelists have seen arts organizations collaborate to promote the arts in a region.
- Ron recommends: WhichTestWon.com as a fun site for marketers that allows you to guess on the results of various A/B tests on web user behavior.
- Matt recommends: Uniflip -- an application that can turn PDF/Word docs into a flash-based brochure that you can embed on your site.
- Maris recommends: Squarespace.com, which she calls “Myspace for bloggers.” It's a hosted space where you can easily create a website for your group. Various inexpensive prices.
- Alison recommends: Google Alerts, which allows you to enter a set of keywords into Google, and receive email updates on new content on the web that contains those keywords, whenever it appears.