For arts organizations today it is so difficult to get your message out into the world—let alone opened! Facebook organic reach is lower than ever. And should we really be celebrating email open rates that are a mere 20 percent?

Annie Schiffmann, the founder of a digital agency for the arts will give you a step-by-step plan of how Facebook Messenger marketing will change the way you communicate with your audience. They will fall in love with you in seconds!

By implementing the strategies in this session, you'll start to feel a connection with your audience that traditional email and social media never could provide.

During this Session, Attendees will:

1. Learn how Facebook Messenger Marketing helps your audience get the help they need quickly.

2. Discover how incredibly effective Messenger is over traditional email.

3. Give your organization a chance to show its fun side!

4. Learn specific examples of simple bots you can quickly create.

5. Hear case studies on bots that have helped other arts organizations.